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January 19, 2025
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Mapeamento de habilidades: definição, importância e por que as empresas precisam dele
Você quer tirar o melhor proveito de seus funcionários e identificar lacunas de habilidades? Experimente usar o mapeamento de habilidades e veja como ele pode levar seus projetos ao próximo nível.
As competition intensifies across industries, companies are increasingly focused on enhancing employee performance through targeted strategies such as skill mapping. Statistics suggest that nearly 66% of companies now use skill mapping to assess and strengthen employees' skills.
Skill mapping is a strategic process that helps companies identify and document the specific skills each team member possesses. It also helps pinpoint skill gaps, and build a team with diverse capabilities.
In this article, we’ll talk about how this process works and why it is important for companies.
Understanding Skill Mapping Framework
Skill mapping framework is the process companies use for identifying, analyzing, and documenting their employees' skills and capabilities. It involves creating a clear visual or data-driven representation of what each employee can do and where their strengths lie.
They can then use a professional skills map to help identify and develop their strengths, bridging skill gaps between their current abilities and the skills needed for future roles.
A report by McKinsey showed that organizations that align employee skills with business goals through tools like a skills map see a 20% increase in productivity.
Source: Workhuman
How to Do Skill Mapping in Companies?
As businesses move forward, it becomes more crucial than ever to keep track of the skills employees bring to the table. Here’s a simple way to conduct this process in your organization:
1. Identify the Key Skills Required for Each Role
First, list the essential skills for each position within the company. This can include both technical skills, like data analysis or coding, and soft skills, like communication or teamwork.
2. Assess Current Skills Among Employees
Gather information about each employee’s skill set, either through self-assessments, manager feedback, or performance reviews. For a clear overview, you can also use a template to document each employee’s proficiency level in relevant skills.
3. Compare Skill Gaps with Required Skills
Once you are familiar with employees' skill sets, compare the competencies against the required skills for the job position. This step will highlight the skill gaps that need to be addressed with the help of specialized training programs.
4. Ask Managers for Feedback
Don’t simply rely on employees and their self-reflection, ask managers for feedback. This step will assist you in analyzing which employees have the most relevant skills and where they need to improve.
5. Address Skill Gaps with an Action Plan
For each gap identified, create a specific, actionable plan. For instance, it could involve arranging for skill-based training programs, pairing employees with mentors or hiring new team members to fill crucial skill areas. In fact, 44% of the managers hire new employees to fill any skill gaps and make the team more productive.
6. Regularly Update the Skills Map
Skill requirements can change as the company grows or shifts focus, so it’s essential to update your skills map regularly. Such a process ensures that the company always has a clear picture of employees' skillet sets and can quickly address any emerging gaps.
Source: ResumeGenius
Benefits and Importance of Skill Mapping
The importance of skill mapping lies in its ability to help companies maximize their workforce’s potential and ensure they have the right skills for both current needs and future growth.
Here are some reasons why skill mapping cannot be overstated:
1. Identifies Skill Gaps
Skill mapping enables organizations to spot gaps between the skills they currently have and the ones they need to survive. In a constantly changing business landscape, knowing these gaps helps companies proactively address them through training, employee development plans or recruitment.
According to a survey, 72% of those CEOs said that talent gaps are one of the top challenges businesses have to face.
Source: LinkedIn
2. Optimizes Talent Utilization
Placing employees in roles that align with their strengths leads to higher job satisfaction and productivity. When employees can leverage their strengths, they’re more engaged and motivated, boosting company performance.
For example, a marketing team may identify through skill mapping that some members excel in content creation while others shine in data analysis. Assigning tasks based on these insights greatly contributes to team productivity.
3. Supports Strategic Workforce Planning
Skill mapping enables companies to proactively plan for future needs by understanding which skills are in place and which are lacking.
Source: Assembled
4. Boosts Employee Development and Retention
The skill mapping process creates an environment where employees feel valued. It shows that the company values their skills and is investing in their growth. Brands like Unilever use this approach to assess employees’ career goals and provide customized training, helping them feel welcomed and motivated.
5. Improves Internal Mobility
Most organizations promote employees from within to boost morale and save hiring costs. By promoting current team members, companies can show that their hard work is valued, making employees feel more motivated.
6. Enhances Collaboration and Cross-Functional Work
By creating a professional skills map, companies make employee skills more visible across departments. For example, in a product launch, marketing, design, and sales teams can identify one another’s strengths.
7. Promoting Diversity and Inclusion
A skills map promotes diversity by focusing on actual skills rather than traditional hiring biases. It focuses on what candidates can offer instead of things like their background or job titles. Skill mapping allows companies to consider people who have the right abilities.
Source: TestGorilla
8. Enabling Agility and Flexibility
Skill mapping builds agile teams by helping managers locate skills needed for specific projects quickly, adding flexibility when projects need to change. For example, if a tech startup suddenly needs skills in cybersecurity for a client project. In that case, skill mapping enables them to quickly assign the task to the employee with the relevant expertise.
9. Encouraging Continuous Learning
The skill mapping approach promotes a culture of learning by revealing areas for growth and encouraging employees to improve themselves. For instance, Adobe uses skill mapping to help employees set learning goals and access training resources. As a result, they see high levels of engagement and innovation within their workforce.
10. Improves the Hiring Process
Skill mapping makes hiring much easier for HR teams. By using this technique, they can identify the existing skills in their teams and the ones they still need to hire for. When a company knows exactly where skill gaps exist, they can target candidates who bring that missing skillset.
What is a Skills Mapping Exercise?
A skills mapping exercise is an organized activity where a company assesses, identifies, and records the skills of each team member. This exercise provides a clear view of the employee strengths, skill levels, and gaps within a workforce.
The exercise is beneficial for employees who want to gain a clear view of their strengths and areas of improvement, making it easier to align their skills with career goals.
For instance, an employee can list their skills, like communication or time management, and rate each one from 1 to 5. This is one of the quickest self-evaluation examples that make it easier for anyone to make a plan for skill improvement.
Source: StaffingPartner
How to Create a Skill Mapping Template?
To create a skill mapping template, start by outlining key areas for assessing and developing your team members’ capabilities. Identify the skills needed for each of the roles your company offers, the current skills levels and any gaps between the skills the current team members have.
With the help of this skill mapping template, you can map out and visualize skills within a team or organization. Here’s how this template should look like. You can customize this template however you want to fit specific roles and projects.
To use this template, list the name and role of each of the team members and identify current skills and proficiency levels. Now define the required skills for each role and role if there are any skill gaps within the employees. Based on the gaps, divide on steps such as training, mentorship, hiring additional resources and more.
Skills Mapping Example
Here’s a skills mapping example for a Marketing team.
Based on this map, team leaders can easily see the strengths and gaps and then decide to provide training, reassign roles, or bring freelance support to fill these specific skill gaps.
A real-world example of this approach comes from Unilever, a global consumer goods company that wanted to make better use of the diverse skills of its large workforce. For this, they created an internal platform that mapped out the skills of each employee.
This system helped match employees with projects that suited their talents, making it easier for them to work in roles where they could excel and be more productive.
You might be surprised to know that 87% of the companies worldwide think they already have a skills gap within their organization or might have one if not there already.
Source: Mckinsey
Create Powerful and Effective Training Programs with Coursebox.ai
Skill mapping is a valuable tool that helps you understand the strengths and skills gaps in your team. By identifying the areas that need improvement, you can provide targeted training to help your team grow and reach their full potential.
For training, Coursebox offers companies a way to create AI-generated training videos without hassle. Our platform does the hard work for you, with AI-powered tools for creating courses, quizzes and real-time assessments. Whether you want to turn your content into engaging courses or get instant feedback with our AI assessment tool, we’re here to help you build better training programs for your employees.
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FAQs
How can you map out the skills needed for a role?
You can map out the skills required for a specific role by following these steps:
Write down skills related to the role you’re hiring for.
Categorize each skill as beginner, intermediate, or advanced based on the proficiency level needed for the role.
Identify any skill gaps in your current team that the new hire will need to fill.
Keep updating the required skills as your team grows and keep the skills map up-to-date.
O que é mapeamento de habilidades?
O mapeamento de habilidades é o processo de identificar e analisar as habilidades dentro de uma equipe ou organização. É uma forma de documentar o que cada funcionário é capaz de fazer, destacando pontos fortes e lacunas. Isso ajuda as empresas a combinar o funcionário certo com as tarefas certas e garante que eles tenham o talento para atingir suas metas de negócios.
O que inclui um exercício de mapeamento de habilidades?
Um exercício de mapeamento de habilidades é uma atividade em que você avalia e registra as habilidades de cada membro da equipe. Ele inclui:
Identificação das habilidades necessárias: descreva as principais competências essenciais para cada função ou projeto.
Avaliação das habilidades atuais: Avalie as habilidades de cada membro da equipe e quais são seus pontos fortes.
Detectando lacunas de habilidades: identifique onde as habilidades existentes estão aquém dos requisitos e destaque as áreas de melhoria.
O que é um exercício de mapeamento de competências?
Um exercício de mapeamento de competências é semelhante ao mapeamento de habilidades, mas se concentra mais amplamente nas competências necessárias para realizar uma tarefa específica, incluindo habilidades, conhecimentos e habilidades. É uma técnica que o departamento de RH usa para avaliar seus funcionários e novos candidatos.